A Phoenix entrepreneur is betting he can crack the competitive outdoor advertising arena by enlisting consumer drivers to become “brand ambassadors” for local businesses.
Brandon Clarke recently opened Driven Media. The marketing firm matches advertisers with drivers who fit the demographic they want to reach. The company’s first client is Children’s Museum of Phoenix. Driven Media [...]
As part of its social awareness initiative “Making it Our Business”, Dubai Chamber of Commerce & Industry in collaboration with Vital Voices Global Partnership and the US Middle East Partnership for Breast Cancer Awareness and Research, hosted a Cause Marketing Workshop at its premises last week for the Charter companies participating in the ongoing fight [...]
State officials are trying to lure empty nesters, families and hunters to South Dakota as part of a fall tourism campaign.
Richard Benda, Tourism and State Development director, says the state is focusing on the efficient use of marketing dollars and using innovative ways to gain maximum exposure for South Dakota.
The fall tourism campaign also includes [...]
As state elections draw near, the Congress-led Delhi government has kicked off a massive marketing blitzkrieg to connect with Delhiites. ‘Delhi Badal Rahi Hai’, a Rs 40-crore ad campaign, is aimed at educating public about the achievements of the Sheila Dikshit government in the last four years.
Hoardings and advertisements showing government’s stride in public transport, [...]
Traditional advertising campaigns drive web traffic. When planning a traditional advertising campaign, you should always consider this increase in online traffic and how to steer it in the right direction.
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Start by building your marketing efforts around a desired outcome. Are you trying to generate leads? Do you want to produce sales directly from your [...]
Journalist Dana Batnag put out this question in a dated August 11.
She writes:
This question is indeed very relevant if we compare this to what is happening in the United States. In a recent CNET , bloggers were among those actively participating in the delivery of news and information to constituents. The article says:
With blogs [...]
Yes, you have . There will be parties around the world, wherever SciBlings are, celebrating the one millionth comment on scienceblogs.com, expected to happen some time mid-September.
You can meet Sciblings and fellow-readers at parties in , Iowa, Minnesota, New York, San Francisco, Vancouver, London and other places - watch all the blogs for announcements [...]
Sometimes writing website content on a subject you a) know little about or b) have limited experience with is like willing yourself to teleport to France - you can sit there and try for a few hours, but you’ll end up sweaty and frustrated and feeling like a big idiot when you stop.
I came across [...]
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Blogcritics joined the Technorati Media Network in June but there are no plans to merge the two properties, Blogcritics said.
In an e-mail newsletter to its subscribers and contributors, Blogcrritics said Technorati intends to grow the Blogcritics community, where more than 2,000 bloggers and authors contribute.
Blogcritics said it has been providing “bloggers with an entry point [...]
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Current archaeological evidence from Palau in western Micronesia indicates that the archipelago was settled around 3000-3300 BP by normal sized populations; contrary to recent claims, they did not succumb to insular dwarfism. Previous and ongoing archaeological research of both human burial and occupation sites throughout the Palauan archipelago during the last 50 years has produced [...]
