Marketing News Home


Archive for October, 2008

31 Oct

Nursing Home Firm Sued Over Marketing In Twin Cities

The owner of eight Twin Cities nursing homes is being accused, in a lawsuit by one of its residents, of deceptive marketing to entice high-dollar seniors into facilities that are frequently cited for deficiencies and substandard care.
Extendicare has a “green flag” policy of admitting all patients with certain high-reimbursement conditions whether its homes can meet [...]

31 Oct

No Doubt Marketing Launches Professional White Label Content Services

No Doubt Marketing announced today that they are premiering a brand new white label content creation service. The content creation company currently serves numerous clients in the corporate world and is taking their service to the next level with this latest addition.
Thanks to No Doubt Marketing and their white label content creation service, companies and [...]

31 Oct

Vodafone Australia Picks Sas For Marketing Help

Business analytics company SAS will provide Vodafone Australia with its Marketing Optimization software to enhance marketing campaigns through advanced analytics and optimization techniques.
“We decided to switch to an intelligent solution because of how long it took to manually process information we needed,” said Cahyadi Poernomo of Vodafone Australia. “As the number of campaigns grew and [...]

31 Oct

Educational Research Settles With AGS

A Morristown, N.J., student marketing research firm has agreed to change how it collects and discloses students’ personal information under a settlement reached with Illinois Attorney General Lisa Madigan and 36 other attorneys general.
Educational Research Center of America Inc. entered into the settlement based on allegations that it asked high school and junior high students [...]

31 Oct

Business Marketing Workshop Provided

What is the key to successfully marketing your business? Do you know how to reach your market and increase your customer base? In today’s economy, marketing to the right customer at the right time is critical for success.
Join guest speaker Ken Freeman from Woodland Community College Small Business Development Center who will share valuable information [...]

31 Oct

New Green Marketing Course Opens Up A New Era At Uc Irvine Extension

This is one of the four core courses for the Certificate Program that puts UC Irvine at the forefront of education in sustainable business. Scheduled to start on Jan. 12, the course will run through March 29 and will be made available completely online.
The course will provide a survey of trends and an overview of [...]

31 Oct

CSC Selects Ogilvy Pr For Branding And Marketing Initiatives

he Washington, D.C. office of Ogilvy Public Relations Worldwide (Ogilvy PR), an integrated global communications firm, announced today that it has been selected by CSC, headquartered in Falls Church, Va., as its Agency of Record to enhance the company’s branding and marketing initiatives.
“CSC wanted to hire a powerhouse agency with a strong Washington presence as [...]

29 Oct

Marketing Panhandle Beaches

With the slowing economy northwest tourist officials aren’t slowing down their tourist marketing strategies.
Today several coastal counties came together in Panama City Beach for a luncheon to discuss the details of their effort to regionally brand their beaches as one beach.
The branding “The Beach” encompasses seven counties in Northwest Florida and 227 miles of coastline [...]

29 Oct

Xignite Appoints Joel York as Chief Marketing Officer

Xignite, Inc., a leading cloud computing provider of on-demand financial Web services for mission-critical applications, announced today that Joel York has joined the executive team as chief marketing officer. A proven leader with more than 15 years of experience bringing business-to-business (B2B) software and software-as-a-service (SaaS) products to market, York will be instrumental in developing [...]

29 Oct

E-Site Marketing Wins 2008 Best Hotel And Lodging Website Award

While these awards focus on several design elements, E-site Marketing also focuses on ensuring that every hotel and travel Web site development project conveys the unique brand promise and experience while maximizing return on investment (ROI).
E-site Marketing was contracted by Terra Resort Group and worked with Hornall Anderson Design Works to develop a new Web [...]


cool hit counter

Copyright © 2008 Marketing News Home All Rights Reserved.