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The Lubbock Economic Development Alliance signed off on a resolution Monday authorizing a much-publicized national marketing campaign aimed at attracting more workers to the Hub City, where the jobless rate is among the lowest in Texas.
LEDA, which will spend at least $200,000 on the campaign, said it’s already advertising on two radio stations in Dallas [...]

Business software vendor, Sybiz Software, has launched a marketing tool for its A/NZ channel partners.
The Sybiz MarkActive marketing campaign builder is designed to help dealers who don’t have the time or resources to put together a marketing plan for co-marketing initiatives with Sybiz. Managing director, Peter Whalley, said the program, which consists of a series [...]