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18 May

Scottish Courage to cut city jobs in marketing shake-up

SCOTTISH Courage, the beer retailing division of Edinburgh-based Scottish & Newcastle, is to restructure its marketing arm with the loss of 15 jobs this month.
A company spokesman insisted the move was not a cost-cutting exercise, but was aimed at increasing “marketing effectiveness” at the group, which brews John Smith’s, Miller, Kronenbourg and Beck’s beers.
He added: [...]

01 Mar

States Urge Probe of Miller Brewing's `Sparks' Energy Drink

Attorneys general from 16 U.S.
states asked the Treasury Department to probe allegations that
SABMiller Plcs Miller Brewing uses too much caffeine and
alcohol in its “Sparks brand alcoholic energy drinks.
The states sent letters to the departments Alcohol and
Tobacco Tax and Trade Bureau, urging it [...]


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