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30 May

Taking marketing into the digital age

It said that the digital marketing division specialises in a full range of digital marketing services such as search marketing, online campaigns and mobile marketing.
Kent Wertime,OgilvyOne Asia-Pacific president,said there is much need to promote digital marketing in Malaysia and the rest of the region.
“Already half a billion people in Asia are connected online so there’s [...]

07 May

Marketing in the Recommendation Age

Getting hundreds of search engine results from one keyword loses more of its novelty and efficiency every day as Marketing consumers opt for recommendations from real people.
Instead of typing “hip sushi, Portland” into a search engine, consumers are going straight to websites like Citysearch and Yelp, where they can find several customer reviews for restaurants [...]

03 Feb

Real estate dot-coms are doing just fine, thanks

Redfin was not the only victim of bad timing. Venture capitalists poured about $50 million into three other real estate Web sites last year — Zillow, Terabitz and [...]


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